By Melissa A Vitale
What has hence been called Vape-Gate by industry professionals alike, the recent news stories, hospital cases and CDC warnings drew attention to the same knowledge vape companies have been warning about for years: without regulation, there will be bad players on the market selling garbage that can harm consumers.
Vaping is a discrete way to enjoy cannabis and CBD and has made the plant accessible to those who cannot consume in other ways. Thanks to bad players in the market, consumers are afraid to consume vape products. The recent vaping crisis has not only put consumers off vaping, it's also created mistrust of brands who create vaping products.
Just because there are a few tarnished products floating around on the market, doesn’t mean consumers have to give up their CBD or Cannabis vape pen for good.
Universally, vaping is still a cleaner form of consumption than natural combustion, but without regulation, consumers have to pay extra attention to what they’re buying.
What you should be looking for when buying a vape pen:
Finally, ask questions when you're buying a vape pen. If the person who you're buying from cannot answer your questions, you should not be buying from them.
MAVPR Recommended Brands:
Working with so may brands, it's no surprise that I'm often asked for my recommendation. With my position as a publicist and knowledge of the industry, it's easy for me to discern if a brand is quality or marketing gimmicks
CBD Vapes: TribeTokes, Her Highness
Cannabis Vapes: Binske Live Resin Cartridges, Absolute Xtracts
While I do partner or represent some of the brands above, I only recommend brands whose brand mission, consumer transparency and attention to quality is one that I would trust for myself and my family. I only work with brands I am proud to represent.
Updated July 6, 2020
For CBD & Cannabis brands looking to explore cost effective public relations packages, learn more about MAVPR via: melissaavitale.com/services.html
A public relations agency specializing in brands and startups across plant and intimate wellness