The Business of Sex and Drugs
Millennial Marketer Daniel Saynt, founder of Influencer Agency Socialyte and former head of Innovation at media-giant Nylon, was on the brink of taking his pet project from soft-launch to full scale when he became a client of Melissa A Vitale PR.
NSFW is a private members club private members club and digital marketing agency for brands in sexual wellness and legal cannabis.
In addition to inviting NYC-based media to events, MAVPR curated story lines and worked to develop Saynt's executive visibility as an expert in sex and cannabis-focused thought leadership.
Their first month resulted in consecutive cover stories in New York's Metro daily newspaper.
The press secured for NSFW has attracted attention of documentaries, clients and media partners.