Melissa A Vitale PR is a New York-based public relations agency specializing in plant and intimate wellness brands and startups.
Spearheaded by Melissa A Vitale, MAVPR has represented brands across vice, entertainment, fashion, beauty, finance, technology, hospitality and luxury industries.
Vitale cut her teeth working under Jim Dowd, a PR veteran of over 40 years. Her style of PR mimics Dowd's, diverting from traditional mass-list distribution and instead focusing on the art of storytelling while cultivating strong relationships with lifestyle, culture and business media.
Lauded for her entrepreneurial mind and her beat into the transforming media industry, Melissa has secured coverage for her clients in the most recognizable publications in media.
An unapologetic potty-mouth, Vitale has a reputation as a cut-to-the-chase, reliable source-of-sources within the vice industries. Melissa considers everything a networking opportunity. She’ll travel around the globe for tacos but will starve before eating pizza in the US outside the tri-state area.
Raised on Jugtown Mountain, an area named for the rum-runners of the 1920s, Melissa is a proud educator, advocate and entrepreneur hoping to abolish federal cannabis prohibition. MAVPR is the nation's first sex and cannabis PR agency.